Joining RSC Equipment after a long career at Deere & Company, Brent Rippentrop currently functions as Vice President of Financial Planning and analysis for the Arizona-based company’s equipment rental operations for the United States and Canada.
A multitalented executive with extensive finance, marketing, and business development experience, Mr. Brent Rippentrop has spent the last 30 years of his career helping to build Deere & Company into a global leader. Brent Rippentrop began his career at Deere & Company during college as an Accounting Intern. Demonstrating exceptional potential, Brent Rippentrop began his full-time career after graduation with Deere & Company as an Internal Auditor. During his tenure with the company, Brent Rippentrop earned promotion a number of times, holding diverse positions, such as Systems Analyst, Financial Analyst, and Manager of Business Development.
At an executive level, Brent Rippentrop held several important positions, including Director of Market Development for Sunstate Equipment Company, a partially owned subsidiary construction equipment rental company, and Director of Rental Marketing of the Construction and Forestry Division. Brent Rippentrop’s most recently held the position of Vice President of Marketing for John Deere Credit before leaving Deere & Company. In this role, Brent Rippentrop directed all marketing efforts for John Deere Credit’s U.S. and Canadian operations, including pricing, product development, market research and analysis, advertising and communications, call center support, and e-communications. Through his leadership, Brent Rippentrop helped significantly strengthen John Deere Credit’s powerful position in a highly competitive market.
Brent Rippentrop holds a Bachelor of Science in Agricultural Business and Accounting from Iowa State University. In addition to his Bachelor’s degree, Brent Rippentrop also completed the Global Leadership 2020 Program at Dartmouth University’s Tuck School of Business. During his career, Brent Rippentrop maintained an active presence in numerous professional organizations, including the American Financial Services Association, where he served on the Board of Directors.
Brent Rippentrop's Blog 